Major UK tourist attractions including Chester and Edinburgh Zoo are calling for changes to the way weather forecasts are displayed on mobile phone apps – warning that “misleading” rain icons cost venues up to £137,000 a day.
The Cheshire zoo has led the push on behalf of more than 80 outdoor attractions which also includes Blackpool Pleasure Beach in Lancashire and a range of other venues and destinations.
They argue a single rain cloud icon summarising a 24-hour period can imply a washout even when much of the day is expected to be dry – meaning families often cancel plans from a quick glance at a phone screen.
The Met Office said it was working on improvements.
